About the Event
Esports Activate™ will feature some of the most exciting and dynamic on stage presentations from leading esports organizations, previewing and showcasing their digital, experiential, media, content and sponsorship inventory and platforms across esports to attendees.
It is an event designed specifically for brands, marketers, media buyers and advertisers to learn and experience in one place and at one time, the breadth and depth of esports opportunities available. Attendees will better understand how to create brand integration strategies that drives measurable engagement and results.
If you are a brand that is already invested in esports, this event will make you want to do more; if you are a brand deciding how to engage, Esports Activate™ will give you the confidence to jump in and get started.
Why You Should Attend
Everyone plays video games. Whether it's professionally, competitively with friends or just a means to capture the time, Esports and Competitive Video Gaming is moving at a speed and intensity that is unparalleled in entertainment and in reaching Millennials and GenZ audiences.
A Premier Brand Experience
- Develop a gaming strategy by leveraging the 4 Elements of Esports: Content, Conversation, Commerce, and Culture
- Planners, advertisers and media leaders, will have a powerful information tool to develop brand integration strategies
- Marketers will gain a better perspective on the breadth and depth of esports media, content and sponsorship opportunities
- Better understand what motivates and drives the gamer’s passion and engagement, which is fueling astounding investment and growth in the industry